Category: news

Busan, South Korea — Gen Sol is pleased to share that its Web3-enabled multiplayer shooter project, SPECTRA, has been selected for the Global Busan Web3 Game Audition, a government-backed support program operated by the Busan IT Industry Promotion Agency (BIPA).

The Global Busan Web3 Game Audition supports game projects exploring the integration of blockchain and Web3 technologies. Through a competitive review process, selected teams receive development funding along with consulting, technical guidance, and access to global industry networks to support Web3 game development and platform conversion.

As a selected project, SPECTRA will receive approximately KRW 7 million in development support, as well as participation in an acceleration program that includes Web3 technology consulting, blockchain integration support, token economy and service structure guidance, and global mentoring and demo sessions led by international partners. The program runs from July through December 2025.

SPECTRA is a multiplayer sci-fi third-person shooter built with Unreal Engine 5, featuring PvPvE gameplay, extraction-based modes, and a skill-driven competitive structure. Set within the Gen Sol narrative universe, the project adopts a phased Web3 integration approach that prioritizes seamless gameplay and accessibility. Players can engage without mandatory blockchain onboarding, while optional on-chain ownership and competitive systems are introduced progressively.

Gen Sol plans to use the support from this program to further validate core infrastructure components; including gas abstraction, optional on-chain ownership, and competitive settlement mechanisms, within a live game prototype, while refining sustainable game and economy design ahead of future global testing phases.

“This selection reflects meaningful validation of our technical direction and design philosophy,” said Naru, founder of Gen Sol and Nasun. “The program offers an opportunity to strengthen our Web3 integration strategy while keeping the experience focused on skill-based competition and immersive world-building.”

For more information about the Global Busan Web3 Game Audition, please visit:
https://bipa.kr/board/business/view?seq=8111

Busan, South Korea — Nasun announces that SPECTRA, a third-person shooter (TPS) project developed under the Gen Sol universe, has been officially selected for the 2024 Game Content Multi-Boosting Support Program operated by the Busan IT Industry Promotion Agency (BIPA).

The Game Content Multi-Boosting Support Program is designed to help promising regional game projects advance toward higher production quality and commercial readiness. The program provides tailored, demand-based support across areas such as content enhancement, quality assurance, localization, and marketing, with selected teams receiving structured assistance through designated partner studios.

SPECTRA will receive KRW 13 million in production support, as part of the program. The team plans to allocate the provided support toward external production of key graphical elements, including a new playable map, user interface design improvements, and character asset development, in coordination with a specialized visual production partner.

Developed using Unreal Engine 5 with a C++-based pipeline, SPECTRA is an ongoing multiplayer project within the Gen Sol IP framework. The support from the Multi-Boosting program will be used to further refine the project’s presentation and gameplay environment as development progresses.

“We see this selection as practical support for strengthening the overall completeness of the project,” said Naru, founder of Nasun and Gen Sol. “The program allows us to focus on targeted improvements while continuing internal development at our own pace.”

Nasun will continue development of SPECTRA alongside other Gen Sol projects and will share additional updates as further milestones are reached.

For more information about the Game Content Multiboosting Support Program, please visit: https://bipa.kr/board/business/view?seq=7390

Busan, South Korea — Gen Sol announces that its animation series project has been selected for the 2024 B-CON Startup Commercialization Support Program, operated by the Busan IT Industry Promotion Agency (BIPA) under the Busan Content Korea Lab initiative.

The B-CON Startup Commercialization Program is an accelerator-based support program designed to help early-stage content creators and startups validate business models, develop prototypes, and advance toward market readiness. The program provides structured education, expert mentoring, and phased support, including prototype production and marketing assistance, through a competitive, multi-stage evaluation process.

Gen Sol was selected as part of the 2024 cohort with its animated series project within the Gen Sol IP universe. Through the program, the team received KRW 12.5 million in prototype production support for its animation project, following completion of the required education and evaluation stages. The Gen Sol team participated in business model validation and commercialization-focused education, followed by prototype-oriented development support aimed at strengthening the project’s production foundation and long-term viability.

Notably, this marks Gen Sol’s second selection for the B-CON Startup Commercialization Program, following its participation in the 2023 edition. The consecutive selection reflects the project’s sustained development progress and the team’s continued focus on building a scalable content IP with clear commercialization pathways.

“The B-CON program has played an important role in helping us refine both our creative direction and our approach to commercialization,” said Naru, founder of Gen Sol. “Being selected again in 2024 allowed us to further strengthen our animation pipeline and prepare the project for its next stage.”

Gen Sol plans to build on the outcomes of the B-CON program as it continues developing its animation series alongside other projects within the Gen Sol universe. Further updates will be shared as new milestones are reached.

For more information about the B-Con Startup Commercialization Support Program please visit: https://bipa.kr/board/business/view?seq=7042

Busan, South Korea — Nasun announces that Gen Sol was selected for the 2024 Content Company Global Marketing Support Program, operated by the Busan IT Industry Promotion Agency (BIPA), and has successfully completed an initial phase of international marketing activities as part of the program.

The Global Marketing Support Program is designed to help Busan-based content projects expand their international visibility through tailored marketing initiatives, including overseas promotion, digital outreach, and global business matching. Gen Sol was selected among a limited number of participating content companies based on its original IP assets and global growth potential.

As part of the program, the Gen Sol team received KRW 10 million in global marketing support, and conducted a soft launch of its official X (formerly Twitter) account, running focused outreach activities over a period of approximately three weeks. During this period, the team tested international-facing communication strategies and engaged in collaborative interactions with global crypto and Web3-focused influencers, exploring early-stage visibility and audience response in overseas markets.

This initial marketing phase was designed as a lightweight validation step rather than a full-scale campaign, allowing the team to observe engagement patterns, refine messaging, and assess cross-border interest ahead of future, more structured global initiatives.

“We approached this program as an opportunity to test how Gen Sol communicates in a global context,” said Naru, founder of Nasun and Gen Sol. “Rather than prioritizing scale, we focused on learning, iteration, and building a clearer understanding of how the project is perceived internationally.”

Nasun plans to build on the insights gained from this program as Gen Sol continues to develop its IP and prepares for subsequent stages of global outreach and content release.

For more information about the Content Company Global Marketing Program please visit: https://bipa.kr/board/business/view?seq=7242

In May 2024, Gen Sol was selected for the Small Business IP Empowerment Program, an initiative designed to strengthen intellectual property capabilities and support the sustainable growth of small and emerging businesses.

Through this program, Gen Sol received professional support for the filing of one trademark application, reinforcing the legal protection of its core brand assets. This service at the time rendered was valued approximately at KRW 1 million. As a company developing original game and content IPs, securing trademark rights represents a critical step in building long-term brand value and safeguarding intellectual property.

This selection marks an important milestone in the team’s efforts to establish a solid IP foundation, enabling the company to confidently pursue future content expansion and global market opportunities.

For more information about the Small Business IP Empowerment Program, please visit: https://www.kipa.org/kipa/ip001/kw_business_2001.jsp